Marketing executive

Job Description

- Plan, execute, and optimize multi-channel marketing campaigns (digital, social media, email, events, etc.).
- Monitor campaign performance and provide data-driven insights for continuous improvement.  
- Manage social media platforms (Facebook, Instagram, LinkedIn, TikTok) to enhance brand presence and engagement.  
- Execute SEO/SEM strategies to improve online visibility and lead acquisition.  
- Oversee content creation (blogs, videos, ads) aligned with Singaporean consumer trends.  
- Conduct competitor analysis and stay updated on Singapore’s marketing trends, consumer behaviour, and industry developments.  
- Use analytics tools (Google Analytics, Facebook Insights) to measure KPIs and ROI.  
- Work closely with clients, internal teams, and external agencies to ensure cohesive brand messaging.  
- Assist in client pitches and presentations with market-relevant insights.  
- Organize and participate in marketing events, trade shows, and collaborations with influencers or brands. 

Job Requirements

- Diploma in Business, Communications, or related field.
- Strong copywriting and communication skills (English; proficiency in Mandarin or Malay is a plus).
- Analytical mindset with experience in data-driven decision-making.
- Ability to work independently and in a team under tight deadlines.
- Multilingual abilities for international trade.

Work Location